Services for Organizations

Using our research, best practices and expertise, we help you understand how to optimize your business processes using applications, information and technology. We provide advisory, education, and assessment services to rapidly identify and prioritize areas for improvement and perform vendor selection

Consulting & Strategy Sessions

Ventana On Demand

    Services for Investment Firms

    We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.

    Consulting & Strategy Sessions

    Ventana On Demand

      Services for Technology Vendors

      We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.

      Analyst Relations

      Demand Generation

      Product Marketing

      Market Coverage

      Request a Briefing



        David Menninger's Analyst Perspectives

        About 30 years ago, perhaps on this very day, I was sitting in front of an Apple II working on a VisiCalc spreadsheet. At the time, I don’t think I even knew who Steve Jobs was. I wasn’t in the software industry yet. I was working for a public accounting firm. The Apple II sat in a corner of the office “typing pool.” For those of you who don’t know what a typing pool was, there was no swimming involved – it was a group of full-time employees with dedicated equipment who did all the typing and...

        Read More

        Topics: Mobile, Sales Performance, Social Media, Supply Chain Performance, Sustainability, Business Analytics, Business Collaboration, Business Intelligence, Business Mobility, Business Performance, Customer & Contact Center, Financial Performance, Governance, Risk & Compliance (GRC), Information Applications, Information Management, Location Intelligence, Operational Intelligence, Visualization, IT Performance Management (ITPM)

        Last week I attended the IBM Big Data Symposium at the Watson Research Center in Yorktown Heights, N.Y. The event was held in the auditorium where the recent Jeopardy shows featuring the computer called Watson took place and which still features the set used for the show – a fitting environment for IBM to put on another sort of “show” involving fast processing of lots of data. The same technology featured prominently in IBM’s big-data message, and the event was an orchestrated presentation more...

        Read More

        Topics: Big Data, EMC, Analytics, Business Analytics, Business Intelligence, Cloud Computing, Cloudera, Customer & Contact Center, Greenplum, IBM, Information Applications, Information Management, InfoSphere, Location Intelligence, Operational Intelligence, IT Performance Management (ITPM), Strata+Hadoop
        JOIN OUR COMMUNITY

        Our Analyst Perspective Policy

        • Ventana Research’s Analyst Perspectives are fact-based analysis and guidance on business, industry and technology vendor trends. Each Analyst Perspective presents the view of the analyst who is an established subject matter expert on new developments, business and technology trends, findings from our research, or best practice insights.

          Each is prepared and reviewed in accordance with Ventana Research’s strict standards for accuracy and objectivity and reviewed to ensure it delivers reliable and actionable insights. It is reviewed and edited by research management and is approved by the Chief Research Officer; no individual or organization outside of Ventana Research reviews any Analyst Perspective before it is published. If you have any issue with an Analyst Perspective, please email them to ChiefResearchOfficer@ventanaresearch.com

        View Policy

        Our Analysts

        Subscribe to Email Updates

        Posts by Month

        see all

        Posts by Topic

        see all


        Analyst Perspectives Archive

        See All